The Complete Guide To Safety and Event Security at Winter Festivals

Winter is a popular season for fundraisers. Whether it's a gala, holiday auction, or community event, people love coming together during the festive season to support good causes. However, hosting a successful winter fundraiser isn’t just about planning a great event; it’s also about ensuring the safety and security of everyone involved. Winter weather, increased crowds, and unique seasonal risks make security a top priority.

At Squad Security, we understand the importance of a smooth, safe event. That’s why we’ve put together The Ultimate Checklist for Safe and Secure Winter Fundraisers—to help you stay on top of the key security areas that ensure your event runs without a hitch.


1. Hire Professional Security for Crowd Control

Winter fundraisers can draw larger crowds, especially if they’re held in the holiday spirit. To manage these crowds effectively, you’ll need to hire a professional security team with experience in event management.

Key Considerations for Hiring Security:

  • Experience in Large Events: Make sure your security team has experience managing large gatherings. This is crucial for maintaining order and dealing with potential risks like overcrowding or unruly behavior.
  • Visibility of Security Personnel: Security guards should be visible throughout the event. Their presence alone can deter potential disruptions and ensure attendees feel safe.
  • Crowd Flow Management: A good security team helps direct the flow of people, ensuring that everyone moves through entrances, exits, and high-traffic areas in an organized manner.


2. Create a Secure Entrance and Exit Plan

Managing entrances and exits is one of the most important aspects of event security. Poor planning in this area can lead to overcrowding, confusion, and even unsafe conditions in the event of an emergency.

What to Include in Your Entrance/Exit Plan:

  • Ticket Verification or Guest Check-In: Ensure a smooth process for checking guests in. Whether you’re using ticketing or a guest list, security personnel should be on hand to verify entry and monitor who is coming and going.
  • Control Access Points: Limit the number of entrances to make monitoring easier. Having too many entry points can lead to vulnerabilities. Use clear signage and direct people to designated areas.
  • Emergency Exits: All exits should be clearly marked, unobstructed, and accessible in case of an emergency. Have security stationed nearby to ensure these exits are not blocked by guests or event setup.


3. Monitor Parking Lots and Surrounding Areas

Parking lots are often overlooked when planning fundraiser security, but they are prime locations for incidents such as theft, accidents, or unauthorized entry. Having a security plan for parking areas can help prevent these risks.

Parking Lot Security Checklist:

  • Patrol the Lot: Have security personnel regularly patrol the parking area to deter theft and keep an eye on any suspicious activity.
  • Lighting: Ensure the parking lot is well-lit, especially if the event runs into the evening. Proper lighting is an effective deterrent for criminal activity.
  • Shuttle Services: If the parking lot is far from the event venue, consider offering a shuttle service for attendees. Security can help ensure that guests are transported safely between the parking area and the venue.


4. Prepare for Winter Weather

Winter fundraisers often come with the added challenge of cold, wet, or icy weather. This can affect not only the comfort of your guests but also their safety.

Weather-Related Security Measures:

  • Monitor Weather Conditions: Keep a close eye on the weather forecast in the days leading up to the event. If severe weather is expected, make sure you have a plan for how to proceed or potentially postpone the event if needed.
  • Have Ice and Snow Removal Plans: If your event is outdoors or in a venue where snow and ice could accumulate, make sure to have a snow removal service in place. Slippery walkways can lead to accidents, so safety precautions are essential.
  • Provide Warm Shelters: If guests will be outside for any period, set up heated tents or shelters to ensure they stay warm and safe. Security can monitor these areas to prevent overcrowding.


5. Plan for Emergency Situations

While you never want to think about something going wrong, it’s crucial to be prepared for emergencies. Whether it’s a medical issue, a fire, or an evacuation, having a plan in place is essential for keeping everyone safe.

Emergency Preparedness Checklist:

  • First Aid Stations: Make sure there are clearly marked first aid stations and that your security team knows how to respond to medical emergencies.
  • Evacuation Routes: All staff, security personnel, and event organizers should be aware of the evacuation plan. Make sure exits are easily accessible and that guests are aware of the closest routes in case of an emergency.
  • Fire Extinguishers and Alarms: Double-check that the venue is equipped with functioning fire extinguishers and alarms. Security should be briefed on their locations and how to use them.


6. Limit Access to Restricted Areas

At larger fundraisers, there may be certain areas that should remain off-limits to guests, such as storage areas, offices, or backstage areas for performers. Ensuring these spaces are secure is important for preventing theft or unauthorized access.

Tips for Securing Restricted Areas:

  • Signage and Barriers: Clearly mark restricted areas and use barriers or ropes to block off entry. Guests should know immediately if an area is off-limits.
  • Staff or Security Monitoring: Have staff or security personnel posted near restricted areas to prevent unauthorized access. They can guide guests back to permitted areas if needed.


7. Communicate Security Measures to Event Staff

All event staff, from caterers to volunteers, should be aware of the security measures in place. Proper communication ensures that everyone knows what to do in case of an incident and how to follow the security protocols.

Staff Communication Checklist:

  • Briefing Before the Event: Hold a meeting before the event starts to brief staff on security measures, emergency protocols, and where to report any suspicious behavior.
  • Clear Lines of Communication: Ensure staff know how to reach security personnel in case of an issue. Whether it's via radios, mobile phones, or a designated communication center, fast communication is essential for quick response.


8. Ensure Proper Crowd Management

Winter fundraisers, especially popular ones, can attract large crowds, which can lead to potential safety issues. Proper crowd management is crucial for keeping the event safe and comfortable for all attendees.

Crowd Management Best Practices:

  • Set a Maximum Capacity: Know the capacity of your venue and do not exceed it. Overcrowded spaces can lead to chaos in an emergency and make it difficult for security to monitor the crowd.
  • Security Barriers: Use physical barriers to help guide the flow of people and prevent overcrowding in specific areas, such as near entrances, stages, or high-traffic zones.
  • Emergency Exits: Make sure your venue has enough emergency exits to accommodate the number of guests. Security personnel should keep these exits clear and ready for use at all times.


Final Thoughts

Hosting a winter fundraiser is a rewarding way to support a cause, but it also comes with unique challenges in terms of security. By following this ultimate checklist, you can ensure that your event runs smoothly and safely, no matter the size or scale. From crowd control to weather preparedness, having a strong security plan in place can make all the difference.At Squad Security, we specialize in event security tailored to your needs. Whether you’re hosting a small gathering or a large-scale winter fundraiser, our team of experienced professionals can help keep your event safe. Contact us today to learn more about our services and how we can assist with your next fundraiser.